Social media management for businesses can be boiled down to two simple sentences: The internet is full of trolls. Don’t feed the trolls. Read on to find out more about social media gaffes that you will want to avoid, especially when dealing with negative comments on your business posts. Online reputation management mistakes As long […]

A dissatisfied customer sounding off on a consumer complaint site about how unhappy they are can have serious ramifications to your company’s online reputation. It’s possible for these negative reviews to end up on the first page of your search results. However, businesses can fight back against these websites. Don’t engage site or users directly […]

With YouTube, Reddit, and Instagram just a few clicks away, it’s a miracle employees can get anything done during an eight-hour workday. This problem arises when a company does nothing to monitor or regulate internet usage. To fix this, consider using web monitoring software. Time-saving measures Internet monitoring software saves employees from visiting entertainment, gaming, […]

Businesses rarely address cybersecurity in their company policies. With cybercrimes becoming more prevalent, it’s important you inform staff about the threats they could be exposed to. Make sure your business and employees are safe with these security policies. Internet In today’s business world, employees spend a lot of time on the internet. To ensure they’re […]

The internet is constantly tempting us. There’s an endless collection of funny cat videos, memes, and social media statuses to consume. Sure, the occasional three-minute YouTube video never hurt anyone, but if employees waste hours of their working day on these websites, that’s a problem. So how can you, as a business owner, discourage employees […]

The ocean has a strange way of making you feel so small; so does a Twitter account with virtually no followers. It does become quite hard for your small- to medium-sized business to establish a strong online presence when they are surrounded by singers and supermodels with their own collection of trending hashtags. This is […]

Gamers require an effective strategy to thwart the boss, athletes require constant updates on the latest tournaments to improve performance and businesses require an online community to fully thrive. As the saying goes: ‘What comes easy won’t last, and what lasts won’t come easy’. This is especially true when you embark on building an online […]

Employees are one of your biggest security holes. There is no foolproof prevention method for human error, and this is why employee mistakes are one of the most common causes of a security breach. So what can you do to prevent it? Well at the very least you need to include policies in your employee […]

When a person searches for your company on Google or any other search engine and sees a negative review from a ‘rant’ site, it can have significant repercussions to your online reputation. That’s because more people are likely to see something, and even click on it, when a page turns up on the first page […]

Communicating via social media is a way of life for many of us, and these days it’s almost unheard of to not have a Facebook account, but what do you do to stay in touch with friends and family if you don’t have access to one of the popular social media platforms because your government […]